Fudge for ChatGPT. Grow your Shopify store from ChatGPT.

Add the Fudge app, then ask ChatGPT for a brief on your store, an SEO or conversion review, or a new page. Fudge does the work with your store’s data and brand, and nothing goes live until you approve it.

Connect Fudge to ChatGPT

Free to connect · Built for Shopify

ChatGPT Nordhem Living

Run an SEO review of my store.

Used Fudge · Check page SEO

Three fixes matter most: 12 collection pages share one meta description, product pages have no structured data for reviews, and 40 products are missing from the sitemap. Should I start a draft for the first one?

Used by 3,100+ Shopify stores, from solo founders to teams at established brands

Rated 4.9 on the Shopify App Store

What Fudge adds to ChatGPT

ChatGPT does the thinking. Fudge brings your store’s context and a safe way to change it.

Changes as drafts you approve

ChatGPT can edit your theme and content, or ask Fudge to build a page, in a private draft. You check the exact changes and publish them in Fudge.

It already knows your store

Your brand rules, Plans, findings and past work are saved in Fudge, so ChatGPT starts every conversation with them.

Cards in the chat

Lookbook galleries, drafts and work that needs you appear as cards, with links that open in Fudge.

Add Fudge to ChatGPT

It takes about a minute. If Fudge isn’t on your store yet, Shopify asks you to install it.

Step 1
Add the Fudge app

In ChatGPT, open Apps, find Fudge and select Connect.
Step 2
Sign in with Shopify

Select Continue with Shopify. Fudge opens in your Shopify admin, where you approve the connection.
Step 3
Ask for a brief

Back in ChatGPT, ask “Brief me on my store.” Name the store if you’ve connected more than one.

Can’t find Fudge in Apps?

Turn on developer mode in ChatGPT’s app settings, create an app with the URL https://mcp.fudge.ai/mcp and choose OAuth.

Using another assistant or MCP client?

Every tool, data and privacy, and troubleshooting:

Fudge MCP server docs

What to ask ChatGPT

Copy a prompt and name a real page or product from your store.

Know what to do next

A brief on what needs you, what changed and the next best step.

“Brief me on my store.”
“What’s waiting for my review?”

Rank higher on Google

An SEO review that uses your Search Console data and live pages.

“Run an SEO review and tell me what to fix first.”
“Which pages lost Google clicks this month?”

Convert more visitors

Find where shoppers drop off and which fixes matter most.

“Why aren’t mobile visitors buying?”
“Review my best-selling product page for conversion.”

Build pages in your brand

Fudge designs and writes the page in a private draft for you to review.

“Have Fudge build a buying guide for our best seller.”
“Add a free-shipping bar to the cart as a draft.”

See how other stores do it

Examples from Fudge’s Lookbook of analysed ecommerce stores, picked for yours.

“How do other stores explain sizing on mobile?”
“Show me bundle pages that work well.”

Get found in ChatGPT shopping

Check whether ChatGPT and other assistants can find and recommend your products.

“Can ChatGPT find and recommend my products?”
“Run the AI shopping catalogue report.”

Use it alongside Shopify’s ChatGPT app

Shopify’s app works on your store’s admin data. Fudge works on growing the store. You can connect both.

	Shopify’s app	Fudge
Best for	Shopify’s app Admin tasks: products, collections and inventory	Fudge Growth work: pages, SEO, conversion, AI discovery and offers
How changes are made	Shopify’s app Directly in your Shopify admin	Fudge In a private draft that you review and publish in Fudge
Memory	Shopify’s app Works from the data in your admin	Fudge Keeps your brand rules, Plans, decisions and what worked
Reviews	Shopify’s app Answers the questions you ask about your store	Fudge SEO, conversion, speed, catalogue and AI readiness reviews, with fixes in order

Fudge for ChatGPT questions

Have your own questions?

Why do I need Fudge if I have Shopify’s ChatGPT app?

Shopify’s app is for running the admin: products, collections and inventory. Fudge is for growing the store. It builds pages and storefront changes as drafts you approve, runs SEO, conversion and AI discovery reviews with fixes in order, measures what changed, and remembers your brand rules and decisions between conversations. Most merchants connect both. See how to connect Shopify to ChatGPT.

Is it free?

Connecting is free. Reading your store, Fudge’s store reviews and the free diagnostics work on every Fudge plan. Building drafts needs a plan that includes building, and asking Fudge to do work uses your store’s Fudge credits. See pricing.

Can ChatGPT publish changes to my store?

No. ChatGPT can prepare changes in a private Fudge draft, but only you can publish them, after reviewing the exact changes in Fudge. New products, collections, pages and articles made in a draft stay hidden until you publish.

Is this how I sell my products in ChatGPT?

No. Selling in ChatGPT is set up through Shopify. Fudge’s AI Readiness check and catalogue report show whether ChatGPT can find and recommend your products, and what to fix. See how to show up in ChatGPT.

Does Fudge see my ChatGPT conversations?

No. Fudge receives only what ChatGPT sends in a tool call, such as a question for Fudge or a draft edit. Read more about data and privacy.

Can I connect more than one store?

Yes. Ask your assistant to connect another store and open the link it gives you. With several stores, name the one you mean in your question.

Can my team use it?

Yes. Each person connects with their own Shopify login, and Fudge records who asked for each piece of work. The store owner can see and disconnect everyone’s connections in Fudge.

How do I disconnect Fudge?

In Fudge, open Settings, then Connected assistants, and select Disconnect. You can also remove Fudge in your assistant’s settings.

What if my assistant says I need to reconnect?

A connection stays active while you open Fudge in Shopify at least every 7 days. Open Fudge in your Shopify admin and try again. More fixes are in the troubleshooting guide.

Guides and articles

Bring Fudge into ChatGPT, in about a minute.

Connect once, then ask for a brief, a review or a new page whenever you need one.